Featured Work

Barenbrug: Plant Breeding Programme - explainer film

Barenbrug commissioned me to document its plant breeding programme over the course of a year, filming key activities on farms and research sites throughout the seasons. The resulting film takes viewers behind the scenes of Barenbrug’s high-tech seed development, explaining the complex breeding process and the years of research, testing and expertise behind its products.

Designed for use at corporate presentations, conferences and industry events, the film provides a concise and engaging overview of the programme for audiences who may be unfamiliar with the science behind plant breeding.

Plato Creative: Special Sauce - campaign film

This short mockumentary was created as part of Special Sauce, a provocative recruitment campaign for Plato Creative. Playing on the idea that “people are our special sauce”, the campaign took the phrase “I’d cut my finger off to work there” to an absurdly literal extreme, culminating in the gruesome annual ritual of “Sauce Day.”

I edited the film in the deadpan mockumentary style of The Office, using awkward pauses, reaction shots and carefully timed cuts to build the comedy. The result was a distinctive piece of branded content that showcased Plato’s creative personality and was selected as a finalist in the Best Design Awards.

Barenbrug: Knowledge Hub - video series

For several years, I have worked alongside the marketing team at Barenbrug New Zealand to develop an extensive series of videos for their online Knowledge Hub. This has involved developing the visual approach and format for the series, working with agronomy specialists and other subject-matter experts, filming on farms and locations throughout Canterbury, and managing the production process through to final delivery. A key part of the work is taking complex technical information about pasture management, seed and agronomy and communicating it in a way that is clear, engaging and accessible to farmers and other audiences. The ongoing relationship has allowed us to develop a consistent body of high-quality educational content that supports Barenbrug’s wider marketing, customer engagement and knowledge-sharing strategy.

Frank: South Island Stories - short documentary series

In 2023, I worked with Christchurch-based production company Frank on Stories from the South Season 1, a documentary series celebrating the people, places and stories of from the South Island of New Zealand. Working across both production and post-production, my work included camera, online editing, colour grading and motion graphics, helping to shape stories into a polished final programme. The short documentary format is a favourite of mine and these films capture authentic stories and combining strong visuals with thoughtful storytelling. Funded through NZ On Air.

Allied Petroleum: Refuel Roadie - branded content

I edited and completed all post-production on Refuel Roadie for Allied Petroleum, a branded content travel series following motorsport legend Greg Murphy on a road trip around New Zealand, meeting the people, businesses and communities along the way. Working closely with the account director and creative team, I helped shape a short-form episode format designed to entertain, inform and promote Allied’s services. The series was very well received, with individual episodes attracting thousands of views.

Baseline Group - Brand Film (cinematography, editing)

Farm Source - Testimonial film (cinematography, editing)

Tarbotton Land & Civil - People & Culture film (cinematography, editing)